This EEA class is open up to any PR & Comms agency producing income of fewer than €10m every year. The winner excels in examining, capturing and speaking the temper, spirit and desires of our occasions, in its niches, regionally and regionally – even against numerous challenges and backdrops of quickly-paced transform.
We aided Borotalco, a deodorant, turn out to be the chat of Austria this summer months by creating a whistleblower hotline - a sensitive approach to let people know anonymously that they stink.
With audiences significantly attempting to see reason being a vital brand name differentiator, this EEA category celebrates new approaches that go beyond nicely-recognised paths and explore new territory.
By using a layered media and influencer approach, the buzz was presently rising months ahead of the function. Due to strategic executed brand name knowledge, media and influencer coverage broke national documents.
With the main bra selection that reminds Females to examine their breasts – the Pink Collection by bonprix and Brustkrebs Deutschland e.V. The reasoning produced waves in the course of Europe and elevated consciousness of recognizing breast most cancers early.
The very best strategies or assignments realised by political get-togethers and governmental businesses will likely be honoured In this particular EEA group.
Only 35% of Norwegians are aware that the Sustainable Progress Plans exist. Without the need of more consciousness We've got very little potential for achieving the objectives. To enlighten the folks we developed the world’s first accurate International Objectives summit – on top of a number of Norway’s most gorgeous mountains, at nighttime.
Get Owned is a gaming YouTube equivalent of SURVIVOR. A real-everyday living demonstrate by which 6 popular YouTube players and four selected supporters expended weekly inside of a mansion and competed in authentic-existence video games everyday living stuffed with exhilaration, funny times and risks.
Good press coverage was generated. An revolutionary technique employing press talks on need along with the launching of the democratic course of action to elect the title of the vehicle had been a lot of the highlights.
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The movie presents viewers the Necessities about ETH Zurich in 120 seconds and is also deliberately diverse: rapidly-paced and direct, self-assured nevertheless with a sense of humour.
From Internet site to social media marketing, from Search engine optimization to paid campaigns, integration of on- and offline – the resources for B2B Conversation are website as divers as People in B2C. Examples that demonstrate superb development in accomplishing strategic B2B aims are rewarded During this EEA classification.
And that's why resistance to alter is deeply embedded. Productive transform interaction conjures up, motivates and reassures: the ideal will achieve this EEA classification.
themselves about new types of therapy. The marketing campaign "make sure you touch" to the Expert Association of German Dermatologists exhibits that afflicted folks endure physically and mentally from psoriasis.